Skip to contentNarrative OS — The Belief Engine
📐 Templates & Tools
🛠 Tool #9: Narrative QA Checklist
If it doesn’t serve the story — it doesn’t ship.
🧠 Purpose
To quickly review any creative work — from a blog post to a product launch — and assess whether it truly reflects the narrative system it’s built on.
This tool:
📅 When to Use
🧱 QA Checklist Structure
✅ Narrative QA Categories
🔺 ARCHITECTURE
QA - Architecture
Question
Yes / No / Notes
Does this asset reflect our Core Tension?
Does it echo our Belief Statement?
Is our Narrative Role clear in tone and structure?
Is it written in our brand voice (cadence, phrasing, rhythm)?
There are no rows in this table
🔁 EXPOSURE
QA - Exposure
Question
Yes / No / Notes
Does this piece fit into our content loop or arc?
Is it reinforcing an idea we’ve seeded before?
Does it advance the story or echo a known beat?
Are channels and timing aligned with rhythm?
There are no rows in this table
❤️ EMOTION
QA - Emotion
Question
Yes / No / Notes
Are we triggering the intended emotional response?
Is there a moment of pause, resonance, or reflection?
Does this piece include a memory marker (a line, image, or emotional beat)?
Are we earning emotion — or manipulating it?
There are no rows in this table
🧪 VOICE + INTEGRITY
QA - Voice & Integrity
Question
Yes / No / Notes
Could this be mistaken for another brand?
Are we using signature phrases or symbols intentionally?
Are we avoiding our forbidden tones and language?
Would the founder / strategist / audience recognize this as us?
There are no rows in this table
🔥 Final Prompt
“If this was the first and only thing someone ever saw from our brand… Would they feel what we stand for?”
🧘 Closing Note
“The work isn’t done when it looks good. It’s done when it feels like belief.”
This checklist protects your system.
It’s how you scale not just brand — but conviction.
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